Pac-12 media rights: Streaming deal reportedly presented to league executives
The Pac-12 held a meeting with key decision-makers on Tuesday as commissioner George Kliavkoff presented potential media rights packages to the league.
According to ESPN’s Pete Thamel, the “primary deal” presented to Pac-12 executives on Tuesday was a streaming package with Apple. Per the report, the deal would have “incentivized tiers” that give it a “strong upside” if certain subscription thresholds are hit.
Thamel’s report did not include any financial details.
Sources: The primary deal presented to Pac-12 executives/ADs today was an primarily Apple streaming deal. The deal would have incentivized tiers, which would give it strong upside *if* certain subscriptions numbers are met. w/@CFBHeather
— Pete Thamel (@PeteThamel) August 1, 2023
The Pac-12 has been in negotiations for its next media rights deal for the last few months. The league has been linked to a number of potential homes, including Apple.
Apple has recently struck deals with Major League Baseball and Major League Soccer as it attempts to increase its live sports offerings. Apple is the primary home of the MLS.
It’s unclear how the Pac-12’s proposed deal will impact the rest of the league. Colorado has already announced its intentions to join the Big 12 in 2024. Arizona and other schools have also been rumored to be considering a move out of the Pac-12.
Pac-12 executives are expected to meet again later this week.