A partnership with an airline for the high-flying Jordan Addison just made too much sense not to happen.

The USC receiver revealed on Monday a presumptive NIL deal with United Airlines on his Instagram page, sharing an ad for the airline with some clever copy. Addison is decked out in his new USC uniform posing in front of a jet.

“New routes coming this fall,” the ad on his page read. “United Airlines has direct flights from college towns across the country to help you follow your team without layovers. This season, you can fly directly from LA to watch our games against Oregon State and Arizona. Let’s go, let’s go ! (sic.) #ad.”

 

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Addison transferred from Pitt to Southern California this offseason. Throughout the process of entering the portal and settling on a new team, he was often linked with rumors and speculation that a move out west was entirely fueled by NIL packages offered to him by those associated with USC.

Both his new coach, Lincoln Riley, and his new quarterback, Caleb Williams, staunchly defended him against claims his decision was anything but football related, with Addison telling reporters before the start of fall camp he felt his name was dragged through the mud.

So, folks in Pittsburgh might not take too kindly to Addison inking a supposed deal with a national brand as large as United, but it serves to highlight something Riley has been saying since he landed in Los Angeles: the NIL potential in the area for star USC football players is significant.

Williams has inked his fair share of NIL deals since transferring from Oklahoma earlier this year. Addison seems to be finding his way in the space just fine, as well.

Soon, though, the attention will shift back to football. Addison and the Trojans begin their season on Sept. 3 at home against Rice. They’ll look to challenge for a Pac-12 title in Riley’s first year with the program. Some aerial highlights from Addison will certainly help.